In case you did all of the above and your question is “what happens then”, then you should know that neither on-site SEO nor off-site SEO are one-off actions. On-site SEO should be performed regularly, […]
Category: Education
Off-site SEO : link-building, what about links on Social Media?
Most people consider links from SM are active links to your website. One of the most common misconception is that when you post a link from your website on Facebook, this link is considered an […]
Off-site SEO : link-building, inbound links from the network
There are a couple of ways you can add links to other peoples’ websites. Since you don’t control their website but they do, then you can’t really go in and add links unless they want […]
Off-site SEO : link-building, Find blogs and forums that talk about your stuff, join the conversation
There are a couple of ways you can add links to other peoples’ websites. Since you don’t control their website but they do, then you can’t really go in and add links unless they want […]
Off-site SEO : link-building, write articles and send them to press websites or magazines
Or in other words, your link-building strategy. There are a couple of ways you can add links to other peoples’ websites. Since you don’t control their website but they do, then you can’t really go […]
On-Site SEO : Body text and first paragraph
Mainly in case you don’t use a meta description, the first paragraph of the text of each page is very important. In all cases, your first paragraph should be descriptive and contain the target terms. […]
On-Site SEO : Meta Description and Meta – Keywords
Apart from the front-end, obvious and visible parts of a page, there are some hidden parts on it which are called meta-data. Two common meta-data elements which are important to search engines are meta-description and […]
On-Site SEO : Page’s web address or URL
Another important “place” where we should have the target terms, is the web pages URL or more simply, its address on the internet. Each page of your website has a url which is unique, no […]
On-Site SEO : Web page’s title or else Meta-Title
Each of our website’s page has a title. Its the one you see on the web browser when browsing your website. Here, you should include the target terms but at the same time, write the […]
Think of off-site SEO as the “word of mouth” on the web about our website, the more “important” people propose us, the better for us and the ones that ask.
Think of on-site SEO as the factor of quality, relevancy and user experience of our website.
Search Engine Optimisation : Off-site VS On-site, what’s the difference?
Search engine optimization contains two things we need to do, a set of actions that we need to do on the website and another set of actions to perform outside our website. To correctly perform […]
Search Engine Optimisation : Search terms, broad and specific terms
When it comes to how the users search, things are pretty straightforward. Like mentioned above, a search for “t-shirts” is of a higher maybe competition than a search for “prosthetic legs” and this is due […]
Now that you've got your new WordPress website ready, here's a PDF guide on what to remember!
On-Site SEO, or what we do on our website to help it in SERP
In the previous steps of this small guide, we decided a list of the pages we would like to optimize. Having that list we will need to pick one to three keywords / terms that […]
What is SEO? A small introduction
S.E.O. stands for search engine optimization. Its a process you will need to follow in order to increase the chances your website appears higher in the search engines like Google, Bing, Yahoo e.t.c. when users search for relevant terms to your website’s content.
Here's a small guide for you, so that you know the costs around building a website :-) Click here to download the PDF
